If you are not aware controversy has stemmed over a recently released Cheerios commercial and unfortunately race is the factor. Yes, not surprising but nevertheless the ignorance is tiring and down-right disgusting.
Last week I remember watching a touching commercial with a little girl asking her Mother if Cheerios is good for your heart and the Mother confirms that it can help reduce your cholesterol in return helping your heart. The commercial then ends with the father awakening from a nap with a pile of Cheerios on his chest near his heart. Adorable, right! So what exactly is the controversy, well the family that was featured is interracial…. yes I know, absolutely RICIDULOUS but what is not is the priceless reactions and sentiments from kids that watched the commercial and couldn’t understand why there was even controversy to begin with. Watch this video from ‘The Fine Bros’ it will really keep your faith in humanity and the younger generation.
Camille Gibson, Vice President of marketing for Cheerios, told Gawker in a statement:
“Consumers have responded positively to our new Cheerios ad. At Cheerios, we know there are many kinds of families and we celebrate them all.”